We live in a world dominated by men and in
the media industry, this is no exception. Men manipulate the jobs in front of
and behind the camera. As a matter of fact, when looking at the word
“manipulate”, focus on the first three letters.
How interesting! Does this
dominance affect what is produced for viewing and how it is viewed? I believe
the answer to this question is yes. The article titled, The Effects of Sex in Television
Drama Shows on Emerging Adults’ Sexual Attitudes and Moral Judgments,
by Keren Eyal and Dale Kunkel examines the “effects of exposure to
differentially valenced consequences of premarital sexual intercourse” (Eyal
162).
This
research supports the other findings that have been obtained in previous
studies. There is more sex on television and as a result, premarital, sexual
intercourse is being viewed as acceptable. Previously, it has been discussed
that males are not held to the same standards as females in the commission of acceptable
sexual acts. In discussion, it has been determined that, it is more tolerated
for a male to have multiple sexual partners, whereas when a female considers
this idea, it is frowned upon. Males control the media industry as do their
sexual ideas and philosophies. According to the Hollywood Diversity Report
released in 2014 by the University of California Los Angeles, both as directors
and lead actors, men are more successful Oscar winners than females.
Concepts
that are appropriate for males to say and do, surface during production of
films and television shows. Males, in general, have the ability to be accepted
regardless of the vulgar language they use and the sexual ideas and philosophies
they have. The image below depicts the different words and phrases commonly
used in social media. There is an obvious difference as to what is acceptable
and common in men versus women. Since males have a much higher tolerance for
what is acceptable in the media, I feel more inappropriate behavior from them
is acceded to. Subsequently, there are more male producers than female
producers, resulting in a additional sexually explicit media. Therefore, the
sexual media that is being produced in this industry can influence us as
viewers, either in a negative or positive way, depending on our individual
morals and values.
Citation
Bunche, R. (2014). 2014 Hollywood Diversity Report: Making Sense of the Disconnect, 1-36.
Eyal, K. Kunkel, D. (2008). The Effects of Sex in Television
Drama Shows on Emerging Adults’ Sexual Attitudes and Moral Judgments. Pediatrics, 122-181.
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